Chris Sacca, the head of special initiatives at Google who led the company’s efforts to open up the wireless spectrum to more competition, is leaving Google to invest in early-stage technology companies.

According to VentureBeat, Mr. Sacca will invest from a small fund for seed investing, though he’s still mulling options on partnerships with other angel investors down the road. He has invested in companies such as Twitter and Photobucket.

In an interview with The Deal.com, Mr. Sacca said he would be targeting “just about anything where companies are focusing on optimized user experiences and solving genuine user problems.”

And in explaining his move to angel investing, Mr. Sacca took aim at tradition V.C.’s. He told The Deal that “general partners are raising funds that are too big to effectively and efficiently deploy.”

“Thus,” he added, “the trend is to overcapitalize companies, inviting unnecessary complexity and limiting liquidity options.”

Christmas is behind us, and New Year's is on its way. This issue of the Book Seo Book . Com (BSB) newsletter is the last one you'll receive this year. If your New Year's resolutions include improving your web site's position in the search engine results pages and increasing your site's traffic (to say nothing of conversions!), then you'll want to stick with us well into the New Year as we keep giving you the tips that will help you get to the top!

If you expect your technology to work as hard as you do, you'll want to check out the article we've highlighted for you this week from eWeek. I wish I'd gotten Toshiba's Satellite Pro A210 under my tree this year! Of course, at seven pounds for its traveling weight, I wouldn't travel with it very often...but this business-focused desktop replacement laptop would find a good home on my desk, as well as on my lap in the living room. Maybe you'd be happy to give one a good home too.

LinkedIn, the social network for business professionals, stepped out of the shadow of larger sites competing in this market with new features designed to help its nearly 17 million members get ahead in their careers. In doing so, it’s showing that there is a lot more to online networking than blogging about last night’s party and sending virtual drinks to your friends.

I freely admit that I haven’t done much on LinkedIn with my profile or on the social network in general. That’s partly because there really didn’t seem to be a lot to do on the network when I joined. I don’t always think to take advantage of business networking opportunities even when I’m face to face with someone, so using the site seemed a little “unnatural” to me. It looks like LinkedIn is trying to change that.

Welcome to a new year, and the first BookSeoBook.com (BSB) page of 2008! We hope you've enjoyed the traditional parties and are ready to settle down to work, because we're ready to give you what you need to help you climb to the top of the search engine results pages and increase your site's traffic and conversions. Granted, this issue is a little light on content (we were off during the holiday), but we make up for it in quality. Next week, we'll be right back to our usual size.

The article we have for you this week covered something that every business site is supposed to have: an About Us page. Judging from many of the About Us pages that one can find online, it's frequently treated as an afterthought, and it shouldn't be. Someone who checks your About Us page is interested in your company, so you should give them what they're looking for. Do that, and you just might see an improvement in your bottom line.

Google Not Best for All Searches

When you’re looking for information, do you go to an encyclopedia or a specialized book? If you answered “Neither; I check the Internet,” don’t click away. The question has more relevance for the major search engines, particularly Google, than you might think.

I still use Google as my default search engine, and so do many others trying to find information on the Internet. Online research and rankings site comScore recently released figures that revealed the U.S. traffic rankings of sites competing in the search marketplace. For the month of October 2007, Google held on to a major lead. Users performed 6.1 billion core searches at Google’s sites, a figure that represents 58.5 percent of the search market. The second place search company, Yahoo, claims less than a quarter of the search market.

Lets talk about the things that are related to SEO and money making with Google AdSense. Those who dont know what is Google AdSense let read this Google AdSense description first:

What is Google AdSense?

Google AdSense is a fast and easy way for website publishers of all sizes to display relevant, unobtrusive Google ads on their website's content pages and earn money. Because the ads are related to what your users are looking for on your site, you'll finally have a way to both monetize and enhance your content pages. Learn more about AdSense for content.

It's also a way for web site publishers to provide Google search to their site users, and to earn money by displaying Google ads on the search results pages. Find out more about AdSense for search.